My journey so far
From pure digital products to multichannel experiences across diverse industries, I’ve always been led by my curiosity and an obsession with making things better.
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to
Head of Product Design
The Stepstone Group
Responsible for overseeing a 30+ multidisciplinary team. Leading the experience across both jobseeker (B2C) and recruiter (B2B) platforms in a marketplace environment. Scope expanded from Jobsite to all Stepstone UK brands, then promoted to global level.
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Head of Customer Experience Strategy
Specialist Holidays Group, TUI UK
Executive leadership role shaping end-to-end customer experience across digital and operational channels for TUI’s specialist holiday brands.
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Head of UX
Specialist Holidays Group, TUI UK
Responsible for online experience across all SHG brands, heading up a 20-strong team covering Research, Content, Design and Development. Recognised as key influencer in SHG’s strategy and direction.
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User Experience Manager, TUI Ski
Specialist Holidays Group, TUI UK
Responsible for user experience, visual design and front-end code, line managing a 5-strong UX team. Worked with commercial stakeholders and engineering to prioritise, plan and manage activities.
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Senior User Experience Architect
GT (now VML London)
Led experience design across major accounts including Audi, BBC, Microsoft/Xbox and ASDA, shaping digital products and services. Stepped in as interim Head of UX.
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Head of Design
RAC Motoring Services
Defined online strategy and led major redesigns for RAC and BSM, delivering significant improvements in conversion and customer experience.
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Senior Designer
RAC Motoring Services
Senior design role supporting digital initiatives across RAC brands.
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Multimedia Designer
RAC Motoring Services
Started career in digital design, working on web and multimedia projects for RAC brands.
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Industrial Design BSc (HONS)
Brunel University